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Logos and Lockups

Our New Logo

The refreshed institutional logo contains five distinct pieces coming together to create a shield and one “M.” The uniquely shaped pieces represent our diverse group of students, faculty, staff, stakeholders, and community. Without all of our pieces, we would not exist—We are One Motlow.

THE SHIELD

In refreshing the institutional logo, we remained faithful to the symbolism of history, protection, and provision conveyed through a shield. We also remained faithful to the institution’s central, dominant “M.”

Our goal of maintaining a sense of tradition through the blending of contemporary elements was achieved by updating shapes and features. Through the refresh, we softened the corners and removed the cutouts on top of the shield. We also arched the top and expanded the bows on its sides. These changes help us convey a greater sense of welcome, openness, inclusion, reach, growth, and movement.

CENTRAL LETTERMARK M

We also successfully blended traditional and contemporary elements through the central “M.” We retained the historical “M” showcase as the logo’s centerpiece. We refreshed the “M’s” powerful storytelling ability. The updated “M” is a product of the multiple parts that come together to make up the whole. In this, our refreshed “M” tells the story that it is the people, places, programs, partnerships, and passions that come together to make Motlow complete. The multiple shades of colors and the uniquely shaped pieces represent the inclusion and diversity we meld to pursue a unity that makes us successful. 

Primary Logos

Marks and logos are for authorized use only. The colors of the logos should not be changed.

Those wishing to use the Motlow State logo or seal must submit a request specifying the purpose of the requested use to: [email protected]

Primary Logos

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Special-Use Case Logos

Marks and logos are for authorized use only. The colors of the logos should not be changed.

Special Case Logos

DOWNLOAD SPECIAL-USE CASE Logos

 

Logo Requirements

Those wishing to use the Motlow State logo or seal must submit a request specifying the purpose of the requested use to: [email protected] 

The use of the Motlow State logo or seal is strictly prohibited without written permission.

To maintain the integrity of the "Motlow State Community College," "Motlow State", "Motlow State Bucks", brands, all logos may not be used in combination with:

  • Content  that is disparaging, can be viewed as hate speech, or is discriminatory based upon the Board's non-discrimination policies;
  • Content that is inconsistent with the System’s brand guidelines or current or established identity standards;
  • Content that infringes on any intellectual property rights;
  • Content that references alcohol, drugs, sexual connotations, or violence/firearms;
    Reference to unofficial events;
  • Content with political or religious references;

The Department of External Affairs has the right to refuse the use of the logo or seal for any reason or production of any item, whether print or digital.

Logo do nots

Institutional Publications Policy

1:07:02:00: All publications and documents that require control numbers must be approved by the VP External Affairs Compliance with TBR guidelines, consistency of style, quality, cost effectiveness, reporting requirements, audit reviews, and correct use of logo are the primary purposes of the review process.

View policy

Control number request form

 

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