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Primary Colors

The Motlow identity uses two primary colors: Motlow Green and Success Yellow.

Motlow's primary colors

Support Colors

The primary colors are complemented by a duo of greens: Pathways Green and Stride Green.

Motlow's support colors

Accent Colors

Reagor Gray, Hoof Black, Whitetail White, and Champion Gold are used sparingly for general design purposes. As a supporting color, it should never supersede the visual weight of any primary or secondary colors.

Motlow's accent colors

Other Colors

Use of colors outside the brand palette is discouraged but is allowed to communicate a deliberate meaning or when applied temporarily (i.e., Single event or seasonal).

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